Your AI already knows your business.
Here’s everything you can point it at. Each playbook is a full strategy you can run in conversation — pick the moment that matches yours. It’s a growing library, and you don’t need an account to read any of it.
What’s your in?
Every cold approach lands better when you’ve got a real reason to reach someone. Pick the reasons you’ve got — we’ll show the plays that use them.
Direct outreach
8Role-targeted pitch
Reach the CMO or Head of Analytics with a message built for their seat, not a generic blast.
Local caterer → nearby offices
Find nearby companies that need recurring team lunches and off-sites.
Peer networking
Build a bench of peers before you need them — notes traded, no sale attached.
Find live, growing stores
Find the DTC stores that fit — then read each storefront and keep only the live, growing ones.
Lookalike — your best customers
Hand over a few accounts you love; find more companies that look just like them.
Media / press outreach
Pitch the writers who cover your world a story, not a press release.
Investor outreach
Reach investors whose thesis fits your stage and space — warm where you can.
Trigger-based outreach
Reach companies the week a hire, launch, or move makes it matter.
Reconnect with former colleagues
Find where the people you used to work with landed, and reach them there.
Partnership & channel
6Partnership / channel outreach
Open conversations with partners whose customers are already your buyers.
Local referral network
Build a steady referral loop with nearby, non-competing businesses.
Sponsor hunting
Find sponsors whose audience is already sitting in yours.
Co-host an event
Find a complementary partner to throw the event with you and split the bet.
Get invited to speak
Pitch organizers a specific session and get on the stage your buyers attend.
New-city market entry
New in town? Meet the locals worth knowing before you even arrive.
In real life
4Pre-conference outreach
Book meetings at the venue before the floor opens.
Business-trip meetups
Fill a trip with meetings near where you’ll already be.
At-conference live sequencing
Run outreach on the floor as the event is happening.
Post-event card triage
Turn the stack of cards and "let’s catch up" promises into real meetings.
Product-led
2Sample / wholesale drop
Get your product into the right buyers’ hands with a no-commitment sample.
Influencer / creator outreach
Reach the creators whose audience is your customer.
No motions match that combination. to see all.
20 live playbooks. The library grows as motions are written.
Don’t see your situation?
Describe it to your Claude or ChatGPT — it already knows your business and can build the playbook with you using Senders.ai’ tools.