Pick a play. Run it yourself, or hand it to a Pod.
Each play is a complete motion: the signal that makes outreach timely, the data that finds the right people, a first note that lands, and the calls that stay yours. Senders brings the data, signal, and sending. You bring what you know about your market. Reading them is free, no account needed.
Start from your signal
Outreach lands when there's a real reason for it. Pick the reasons you have and we'll show the plays built on them.
Who you sell to
Showing all 21 plays.
No plays match that combination. Clear the filters to see them all.
Signal & account plays
4 playsStart from a reason to reach out now, or from accounts that look like your best customers.
- Pod
Trigger-based outreach
Reach companies the week a hire, a launch, or a move makes it matter.
Right moment
See the play - Pod
Find live, growing Shopify stores
Find the DTC stores that fit, then read each storefront and keep only the live, growing ones.
Right fit · Right moment
See the play - Pod
Lookalike: your best customers
Hand over a few accounts you love. Find more companies that look just like them.
Right fit
See the play - Pod
Buying committee: a note per seat
Reach the CMO and the Head of Analytics with a message built for each seat, not one generic blast.
Right fit
See the play
Event plays
5 playsBefore, during, and after the room: book the meetings, follow up while it's fresh, keep the promises.
- Pod
Pre-conference outreach
Book meetings at the venue before the floor opens.
Right moment · Same circles
See the play - Self-serve
At-conference live sequencing
Follow up from the floor while the event is still happening.
Right moment · Same circles
See the play - Self-serve
Post-event card triage
Turn the stack of cards and "let's catch up" promises into real meetings.
Right moment · Shared network
See the play - Self-serve
Business-trip meetups
Fill a trip with meetings near where you'll already be.
Near you · Right moment
See the play - Self-serve
Get invited to speak
Pitch organizers a specific session and get on the stage your buyers attend.
Same circles · Been there
See the play
Warm-path plays
4 playsStart from people who already know you, or who'd want to.
- Self-serve
Reconnect with former colleagues
Find where the people you used to work with landed, and reach them there.
Shared network · Been there
See the play - Self-serve
Peer networking
Build a bench of peers before you need them. Notes traded, no sale attached.
Shared network · Been there
See the play - Self-serve
Investor outreach
Reach investors whose thesis fits your stage and space. Warm where you can.
Right fit · Shared network
See the play - Self-serve
Local referral network
Build a steady referral loop with nearby, non-competing businesses.
Near you · Shared network
See the play
Audience & partner plays
8 playsReach the people who already have your audience: partners, sponsors, creators, press, buyers, and neighbors.
- Pod
Partner and channel outreach
Open conversations with partners whose customers are already your buyers.
Same circles · Shared network
See the play - Self-serve
Co-host an event
Find a complementary partner to throw the event with you and split the bet.
Shared network · Same circles
See the play - Self-serve
Sponsor hunting
Find sponsors whose buyers are already sitting in your audience.
Right fit
See the play - Self-serve
Creator outreach
Reach the creators whose audience is your customer.
Right fit
See the play - Self-serve
Media and press outreach
Pitch the writers who cover your world a story, not a press release.
Right fit · Right moment
See the play - Self-serve
Sample and wholesale drop
Get your product into the right buyers' hands with a no-commitment sample.
Right fit
See the play - Self-serve
Local caterer → nearby offices
Find nearby companies that need recurring team lunches and off-sites.
Near you
See the play - Self-serve
New-city market entry
New in town? Meet the locals worth knowing before you even arrive.
Near you · Right moment
See the play
Don't see your play?
If it can be found, the pipeline can build it. Create an account and pull the data yourself, or book a call and a GTM engineer will map the play with you.
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Help me pick a GTM play for my business. First read senders.ai/strategy.md and senders.ai/llms.txt so you understand the method and how Senders.ai works. Then ask me about my market, find the right people, and draft the first notes. Nothing sends until I approve.