Pitch the people who actually cover your world.
Senders finds the journalists, newsletter writers, and producers on your beat. You bring the story worth their time.
Plan and pull the list free (100 credits a month). Sending starts on Single at $50/mo, from your own mailbox. Nothing sends until you approve.
- Signal
- They cover your beat
- For
- Any company with a story worth covering
- Runs on
- Free to plan · Single to send · Pod
Why it works.
Coverage comes from reaching the right writer with a story that fits what they already cover. A blast to press@ gets nothing.
Senders brings the data and the sending. You bring what you know.
Senders brings
- Data from 80+ sources: Journalists, newsletter writers, and producers on your beat.
- Signal: What each one covered recently, so the pitch fits their beat.
- Verification: Every address checked before anything sends.
- Sending: From your own mailbox, after you approve each note.
You bring
- Which outlets actually reach your buyers.
- The angle: the trend, not the funding.
- Your role as the source, not the subject.
How it runs.
Senders does the legwork at every step. The calls stay yours.
Senders
Pulls media contacts on that beat, with a line on what each recently covered.
Your call
“Skip the big-outlet reporters. The newsletter writers and trade press are who actually move our buyers.”
Senders
Narrows to the writers whose audience is your buyer and drops the long shots.
Your call
“Don't pitch our funding. Pitch the trend we're seeing in the data. That's the story. We're just the example.”
Senders
Reframes each pitch around the trend, with you as the credible source, and sends once you approve.
Your call
“Send them. I'll handle anyone who asks for the numbers.”
What just happened.
You know the difference between a press release and a story. Senders found the writers. You found the angle worth their time.
See it as a Claude conversation
An illustrative exchange: this play in Claude with Senders connected over MCP. ChatGPT works the same way.
You
Help me find journalists, newsletter writers, and producers who cover [our space], and pitch them on [our angle].
Claude, using Senders
Pulls media contacts on that beat, with a line on what each recently covered.
You
Skip the big-outlet reporters. They won't cover something our size. The newsletter writers and trade press are who actually move our buyers.
Claude, using Senders
Narrows to the writers whose audience is your buyer and drops the long shots.
You
And don't pitch our funding. Pitch the trend we're seeing in the data. That's the story; we're just the example.
Claude, using Senders
Reframes each pitch around the trend, with you as the credible source, not the subject.
You
Send them. I'll handle anyone who asks for the numbers.
Claude, using Senders
Sends the approved pitches from your mailbox and brings every reply back to you.
The first note.
Short, specific, and honest: a real reason for the email, one true ask, and an easy out. The brackets fill in from what you know and what Senders finds.
I read your piece on [topic]. We're seeing [specific trend or data] across [our customers], which feels like something you'd cover well. I can share the numbers and connect you with a few operators living it, if it's useful for a story.
[Name]
Kept honest.
It offers a real story and real sources to a writer who covers the beat. Not a product plug dressed as news.
Run it yourself, or hand it to a Pod.
Run it yourself
- Free: plan the play and pull the list with 100 credits a month
- Single, $50/mo: send from your own mailbox, 50 sends a day per mailbox, 500 credits a month
- Runs in Claude or ChatGPT over MCP
- Nothing sends until you approve
Already connected in Claude or ChatGPT? Copy the starter prompt
First read senders.ai/strategy.md and senders.ai/llms.txt so you understand the method and how Senders.ai works. Then help me with this: Find journalists, newsletter writers, and producers who cover [our space]. Help me pitch [the trend or story angle], not a press release. I'll tell you which outlets actually reach our buyers.
Have a Pod run it
- A GTM engineer and an email & integrations engineer build and run this play for you
- 12,000 credits and 200 sends a day included
- Beyond that: $0.025/send and 1¢ a credit
- Deliverability and CRM wiring handled
Starts at $1,800/mo · no setup fee
Start free. Talk when you're ready.
Create an account and pull real data in minutes. Or book a call and we'll map your GTM motion first.