Find the companies that serve your people without competing for them.
Senders maps the companies that sell to your customers without competing with you. You know the landscape and when not to push.
Plan and pull the list free (100 credits a month). Sending starts on Single at $50/mo, from your own mailbox. Nothing sends until you approve.
- Signal
- You serve the same customers
- For
- B2B companies building a partner channel
- Runs on
- Free to plan · Single to send · Pod
Why it works.
Somewhere out there is a company selling to the exact same customers you do, with a product that sits right next to yours instead of against it. That's a partner. The first email shouldn't propose marriage.
Senders brings the data and the sending. You bring what you know.
Senders brings
- Data from 80+ sources: Complementary companies that sell to your customers, and the person to reach at each.
- Signal: Where the customer overlap is, and the events and communities you share.
- Verification: Every address checked before anything sends.
- Sending: From your own mailbox, after you approve each note.
You bring
- The real shared world to lead with.
- Restraint: a conversation first, not a partnership pitch.
- Who to skip, and why.
How it runs.
Senders does the legwork at every step. The calls stay yours.
Senders
Returns complementary companies and notes where the customer overlap is.
Your call
“We both sponsor [conference]. Lead with that. And do not propose a partnership in the first email. Just open a conversation.”
Senders
Opens each note with the shared circle and keeps it exploratory: a conversation, not a partnership deck.
Your call
“Skip [company]. I heard they just signed an exclusive with a competitor.”
Senders
Drops them from the list and sends the rest from your mailbox once you approve.
Your call
“Send them. I'll take the calls myself.”
What just happened.
Restraint is a judgment call, and you made it: open the door, don't shove a deal through it. Senders did the mapping. You set the tone.
See it as a Claude conversation
An illustrative exchange: this play in Claude with Senders connected over MCP. ChatGPT works the same way.
You
Find companies that serve the same customers we do but don't compete. Potential partners.
Claude, using Senders
Returns complementary companies and notes where the customer overlap is.
You
We both sponsor [conference]. Lead with that, it's a real shared world. And do NOT propose a partnership in the first email. Nobody marries on date one. Just open a conversation.
Claude, using Senders
Opens each note with the shared circle and keeps it exploratory: a conversation, not a partnership deck.
You
Perfect. Skip [company]. I heard they just signed an exclusive with a competitor.
Claude, using Senders
Drops them from the list.
You
Send them. I'll take the calls myself.
Claude, using Senders
Sends the approved notes from your mailbox and routes every reply to you.
The first note.
Short, specific, and honest: a real reason for the email, one true ask, and an easy out. The brackets fill in from what you know and what Senders finds.
We both sponsor [conference] and, near as I can tell, we're talking to a lot of the same customers from different angles. No agenda for a big "partnership." I'd just like to compare notes on what we're each seeing and where we overlap. Worth a short call?
[Name]
Kept honest.
The opener names the real overlap and asks for a conversation, not a commitment. You decide who's worth approaching.
Run it yourself, or hand it to a Pod.
Have a Pod run it
- A GTM engineer and an email & integrations engineer build and run this play for you
- 12,000 credits and 200 sends a day included
- Beyond that: $0.025/send and 1¢ a credit
- Deliverability and CRM wiring handled
Starts at $1,800/mo · no setup fee
Run it yourself
- Free: plan the play and pull the list with 100 credits a month
- Single, $50/mo: send from your own mailbox, 50 sends a day per mailbox, 500 credits a month
- Runs in Claude or ChatGPT over MCP
- Nothing sends until you approve
Already connected in Claude or ChatGPT? Copy the starter prompt
First read senders.ai/strategy.md and senders.ai/llms.txt so you understand the method and how Senders.ai works. Then help me with this: Find companies serving our customers that don't compete with us. Lead with any real shared world (events, communities). Keep the first email a conversation-opener, not a partnership pitch. I'll flag anyone to skip.
Start free. Talk when you're ready.
Create an account and pull real data in minutes. Or book a call and we'll map your GTM motion first.